The Internationally Acclaimed Digital Media
Think-Tank and Creative Workshop

XMediaLab Beijing "Serious Games China"


December 17 - 18, 2009

Get connected to China's network of serious games developers, technology parks, universities, government officials and cultural institutions.

 
 

ABOUT

When: Thu, 2009-12-17 10:00 - Fri, 2009-12-18 18:00


XML has long been an advocate of the creative and commercial prospects for ‘serious games’ and ‘game-based learning’. In fact, the Serious Games Lab we staged in Singapore 3 years ago is still one of the best attended SG events held in the world with almost 500 delegates.

So we welcome our partnership with China’s most prestigious tertiary institution, Tsinghua University, and with Zhonggauncun, China’s first, biggest and most important Technology Park, to stage “Serious Games China”. All the partners are committed long-term to building XML Beijing into the principal event linking China and the international serious games communities.

If you want to get connected to China’s network of serious games developers, technology parks, universities, government officials, and cultural institutions operating in this space, you will not find any better entry point than XML Beijing.

And with friends such as our China partners, it’s going to get much, much bigger!

Confirmed participants include:

  • Noah Falstein - President, The Inspiracy (San Francisco)
  • John Welsh - Program Manager and Development Manager for Serious Games, Sydac (Adelaide)
  • Dr. Fischer Cai - Co-President of the International Simulation And Gaming Association (Singapore)
  • Jiang Ke - Founder of Zhongguancun Digital Entertainment Industry Association (Beijing)
  • Fei Guangzheng - Professor at China Communication University, School of Game Design (Beijing)
  • Li Zhongliang - Chairman of Beijing Rui Guang Technology Ltd. (Beijing)
  • Liu Jinjun - Chairman of Beijing Zhonghanchuangyi Animation and Games Industry Incubator (Beijing)
  • Wang Liqun - Chairman of Beijing Institute of New Media Research Center (Beijing)
  • Prof. Zhang Jingcheng - Director of China Creative Industries Research Center (Beijing)
  • Xie Jun - Game Designer of Shanghai Ubisoft Game Design Computer Software Ltd. (Shanghai)

CONFERENCE

THE LAB

GETTING THERE

XMediaLab Beijing will take place at the world famous Zhongguancun Technology Park and Tsinghua University, Beijing - located in the beautiful Haidian District, Beijing.

MENTORS

 

Here is the International Mentors line-up for XMediaLab Beijing "Serious Games China".

Noah Falstein portrait

Noah Falstein

Co-Founder, Chief Creative Officer at Suddenly Social; Owner at The Inspiracy (San Francisco

A co-founder of Suddenly Social, a new startup in the Bay Area doing some revolutionary realtime multi-user, location-savvy tech for mobile (games and other apps), Noah is eager to talk to people at companies with interest in this area. 

 

Suddenly Social's First game Bad Pets, lets 8 people play in real time with or against each other in a circular Rock-Scissors-Paper duel. It will be out for the iPhone/iPad shortly and for other platforms soon after, and players can play games with others on any platform simultaneously.

Noah has been in the computer game industry since 1980 with many hit title credits and work experience at major developers like LucasArts, 3DO, and Dreamworks Interactive. Noah run's his own freelance design business, The Inspiracy. The Inspiracy offers design and production consulting for companies and individuals interested in top quality game development and business contacts. Noah also lectures and conducts seminars on game design and development, for both traditional and serious games. There are very few people with decades of game industry experience, a track record of major design roles in hit games, and extensive International contacts. Fewer still offer their services on a freelance basis. As a full time freelance designer/producer since 1996 Noah may hold the world record for time in this role.

Noah's career highlights include:

Executive Producer @ Dreamworks Interactive as 3rd employee and worked directly with Steven Spielberg on several unreleased titles. Noah launched the "Normandy Beach" project which eventually (under other hands) became the Medal of Honor series and started a Story and Design group within Dreamworks.

President @ NF Interactive (Sole Proprietorship) doing Consulting for the games industry.

Producer @ The 3DO Company as 9th employee, reported directly to Trip Hawkins, produced initial demos and launched first four internal titles Project Leader/Assistant

Creative Director @ LucasArts Entertainment as the 7th employee of Lucasfilm Games (which became LucasArts in 1989). Projects produced and/or codesigned included Koronis Rift, PHM Pegasus, Strike Fleet, Battlehawks 1942, Indiana Jones and the Last Crusade, Indiana Jones and the Fate of Atlantis, and many others.

Noah has chapters published in six different game industry books, and is working on his own book about game design issues.

Consulting on game production and design, also educational and training game software: Recent work includes co-design of an upcoming Facebook game, as well as design consultation on Remedy's hit Alan Wake. Design columnist for Gamasutra and former monthly columnist on design for Game Developer magazine. Clients include Intel, Cisco, Disney, Dreamworks, Microsoft, JoWood, LucasArts and Cavedog Entertainment as well as many startups.

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John Welsh portrait

John Welsh

Program Manager and Development Manager for Serious Games, Sydac (Adelaide)

After a career as on Officer in the British Army, John joined the simulation company Sydac as the Program Manager for defence and the development manager for serious games, John added serious game capabilities to the company’s defence, transportation and healthcare simulation work.  

John has also continued to pursue serious game opportunities and initiatives in areas other than defence including: healthcare; education; emergency planning; first response training (fire, paramedics, police); transportation; mining; and the environment.  He has worked with a variety of technologies including key game engines.
 

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Dr. Fischer Cai portrait

Dr. Fischer Cai

Co-President of the International Simulation And Gaming Association (Singapore)

Dr. Fischer Cai has over 15 years experience in Simulation and Gaming and is Co-President of the International Simulation And Gaming Association (ISAGA). 

In mid 1990s, he collaborated with John Hopkins Medical School developing Virtual Reality (VR) and Simulation technology for minimally invasive cardiovascular surgical training.

Dr Cai is an editor for the new book “Interactive & Digital Media for Education in the Virtual Learning Environment” to be published in New York. He guest-edited the Special Issue of VR Simulation (Journal Simulation And Gaming, SAGE), Special Issue of Bio Visualization (International Journal of Images and Graphics, World Scientific), and Special Issue of VR in Medicine (International Journal of Virtual Reality, IOS). He is an associate editor with the Journal Simulation And Gaming (SAGE). He has five patents granted.

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Jiang Ke portrait

Jiang Ke

Founder of Zhongguancun Digital Entertainment industry Association and Zhongguancun High-tech Enterprises Association; General Manager of the Qingdao Animation and Game Industry Incubator; and Secretary-General of Zhongguancun Animation and Games incubator.
Fei Guangzheng portrait

Fei Guangzheng

Professor at China Communication University, School of Game Design, Dean of Animation Department, and Co-Founder of the Professional Game Design Association
Li Zhongliang portrait

Li Zhongliang

Chairman of Beijing Rui Guang Technology Ltd; Vice President of Beijing Private Entrepreneurs Association; Vice President of Zhongguancun High-tech Enterprises Association; Vice Chairman of Zhongguancun Investment and Financing Association; Chairman of Zhongguancun Investment and Financing Union; and Director of the Zhongguancun Venture Capital Office.

Regularly listed as one of China’s “Top Ten Entreprenuers”.

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Liu Jinjun portrait

Liu Jinjun

Chairman of Beijing Zhonghanchuangyi Animation and Games Industry Incubator; Chairman of Administrative Committee of Zhongguancun Science Park; Managing Director of Beijing Zhonghai Investment Company; and Distinguished Lecturer of Tsinghua University Center for Entrepreneurship
Wang Liqun portrait

Wang Liqun

Director of Beijing Institute of New Media Research Center; Director of Beijing Institute of Technology, Center for Arts Education; and Head of Digital Performance and Simulation Technology
Prof. Zhang Jingcheng portrait

Prof. Zhang Jingcheng

Director of China Creative Industries Research Center; Research Fellow of Beijing Academy of Science and Technology; Editor-in-chief of “Chinese Creative Industries Report”

                           

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Xie Jun portrait

Xie Jun

Game Designer of Shanghai Ubisoft Game Design Computer Software Ltd.

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