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Professor Duane Varan

 

Director of the Audience Research Labs at Murdoch University; Chief Research Officer at the Disney Media and Advertising Lab in Austin (Perth)

Prof. Duane Varan is the Executive Director of Audience Research Labs (formerly the Interactive Television Research Institute) at Murdoch University; a role he holds concurrently with his appointment as Chief Research Officer of the Disney Media and Advertising Lab in the United States.

 

Director of the Audience Research Labs at Murdoch University; Chief Research Officer at the Disney Media and Advertising Lab in Austin (Perth)

Prof. Duane Varan is the Executive Director of Audience Research Labs (formerly the Interactive Television Research Institute) at Murdoch University; a role he holds concurrently with his appointment as Chief Research Officer of the Disney Media and Advertising Lab in the United States.

Prof Varan is the recipient of numerous awards including the Australian Prime Minister’s Award for University Teacher of the Year. Prof Varan leads Beyond Thirty Seconds (Beyond:30), a $10 million research project exploring the changing media landscape with sponsors including many of the world’s leading television networks, advertising brands, media agencies and technology enablers. Prof Varan’s research is published in top tier journals including the Journal of Communication; the Journal of Advertising; the Journal of Advertising ResearchCritical Studies in Mass Communication; the Journal of Marketing Communication; the Journal of Interactive Advertising; the International Journal of Market Research; the Journal of Business Research and others.

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