Media Release: 29 March 2011 Emma Kaye, one of the most internationally renowned new media and mobile content specialists, will join the world’s leading digital experts at the inaugural X|Media|Lab Perth, held at the new State Theatre from15-17 April. As founder and CEO of the mobile, entertainment and content company, Gate7 New Media, Emma Kaye is widely known as a global innovator and industry leader in the...

Emma Kaye - Board Member of the global Mobile Entertainment Forum and one of the world's leading 50 women in Mobile Entertainment, shares her insights in the lead up to XML Perth! 1. How do "storytelling" or screen techniques have a role in building brands today? Storytelling is a deeply traditional activity in Africa where the oral methodology was critical in the building and maintaining of community. Historically it was often the elders telling stories to children, allowing them to engage,...

Media Release: 15 March 2011 The internationally renowned creative producer and pioneer of BBC’s most successful digital content platforms, Rosie Allimonos, will join the top names in global media at the inaugural XMediaLab Perth, held at the new State Theatre from 15-17 April. At the conference, themed Storytelling in a Digital Age, Allimonos will reveal how the creative industries can skyrocket audience engagement through immersive and interactive experiences, and produce media products with strong emotional appeal that also mange to...

MEDIA RELEASE 7 March 2011 Perth, Western Australia will host an esteemed collection of global digital strategists, mobile content specialists and successful digital entrepreneurs from emerging and traditional media centres as part of the inaugural X|Media|Lab Perth from 15 – 17 April 2011. With high-profile speakers from creative hubs as diverse as Bangalore, Los Angeles, Cape Town and Toronto, X|Media|Lab Perth is expected to reveal the most cutting-edge digital media strategies...

X|Media|Lab is calling for submissions from digital and creative industry entrepreneurs to participate in a rare opportunity to workshop their projects with some of the world’s most successful new media experts, as part of the inaugural X|Media|Lab Perth, held from 15-17 April 2011 at the new State Theatre Centre. With the theme, Storytelling in a Digital Age, X|Media|Lab Perth is also awarding up...